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Overview
Copywriting Level 4 Course is yet another “Teacher’s Choice” course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Copywriting Level 4 Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills.
Consisting of several modules, the course teaches you everything you need to succeed in this profession.
The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website.
Why Choose Teachers Training
Some of our website features are:
- This is a dedicated website for teaching
- 24/7 tutor support
- Interactive Content
- Affordable price
- Courses accredited by the UK's top awarding bodies
- 100% online
- Flexible deadline
Entry Requirements
No formal entry requirements. You need to have:
- Passion for learning
- A good understanding of the English language
- Be motivated and hard-working
- Over the age of 16.
Certification
CPD Certification from The Teachers Training
Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish.
- You can get your digital certificate (PDF) for £4.99 only
- Hard copy certificates are also available, and you can get one for only £10.99
- You can get both PDF and Hard copy certificates for just £12.99!
The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs.
Course Curriculum
| Section 1: Introduction | |||
| Unit 1: Welcome To The Copywriting Course | 00:05:00 | ||
| Unit 2: Course Overview | 00:04:00 | ||
| Section 2: Introduction To Copywriting | |||
| Unit 1: What Is Copywriting | 00:05:00 | ||
| Unit 2: Elements Of Great Copy | 00:11:00 | ||
| Unit 3: Traditional Vs Modern Copywriting | 00:04:00 | ||
| Unit 4: Career Options For Copywriters | 00:12:00 | ||
| Unit 5: Job Description And Responsibilities Of A Copywriter | 00:06:00 | ||
| Unit 6: Copywriting Vs Content Writing: The Difference | 00:04:00 | ||
| Section 3: Core Concepts Of Copywriting | |||
| Unit 1: What Is A Short Form Copy | 00:03:00 | ||
| Unit 2: What Is A Long Form Copy | 00:02:00 | ||
| Unit 3: Types Of Tones Used For Writing Copy | 00:06:00 | ||
| Unit 4: Which Types Of Tone You Should Use | 00:07:00 | ||
| Unit 5: Identifying The Target Audience | 00:06:00 | ||
| Unit 6: Qualities That Will Make You A Successful Copywriter | 00:06:00 | ||
| Section 4: Marketing Tactics To Write Copy That Sells | |||
| Unit 1: The Secret To Understand Buyer’s Mindset | 00:04:00 | ||
| Unit 2: Never Make Your Copy Look Like An Ad | 00:06:00 | ||
| Unit 3: 2 Second Hack To Become A Successful Copywriter | 00:05:00 | ||
| Unit 4: Features Vs Benefits | 00:04:00 | ||
| Unit 5: The Shocking Truth About Buyers & Customers | 00:04:00 | ||
| Unit 6: So What Test | 00:05:00 | ||
| Unit 7: FOMO: How To Use This Most Powerful Marketing Tool | 00:08:00 | ||
| Unit 8: What’s In It For Me | 00:04:00 | ||
| Unit 9: The Secret To Sell Instantly | 00:05:00 | ||
| Unit 10: Leveraging The Power Of Emotions | 00:04:00 | ||
| Section 5: The Copywriting Process: 9 Steps To Make It Easier For You | |||
| Unit 1: Steps In The Copywriting Process | 00:08:00 | ||
| Unit 2: Understand The Product | 00:06:00 | ||
| Unit 3: Performing Competitor Analysis | 00:12:00 | ||
| Unit 4: Create A Buyer Persona / Customer Avatar | 00:06:00 | ||
| Unit 5: Writing The Copy | 00:01:00 | ||
| Unit 6: Editing The Copy | 00:02:00 | ||
| Unit 7: Adding Design Elements + Media | 00:07:00 | ||
| Unit 8: Publish The Copy + Promotion | 00:02:00 | ||
| Unit 9: Checking The Conversion From Copy – Measuring Results | 00:03:00 | ||
| Section 6: Copywriting Formulas | |||
| Unit 1: AIDA: The 4 Step Formula | 00:05:00 | ||
| Unit 2: Storytelling: Best Tool For Converting Readers Into Buyers | 00:05:00 | ||
| Unit 3: 3 STEP Formula: PAS | 00:06:00 | ||
| Section 7: Headlines | |||
| Unit 1: Section Introduction | 00:01:00 | ||
| Unit 2: Intro To Headlines | 00:07:00 | ||
| Unit 3: Importance Of Headlines | 00:03:00 | ||
| Unit 4: Formula To Write Amazing Headlines (Everytime) | 00:09:00 | ||
| Unit 5: How To Use This Formula (With Examples) | 00:02:00 | ||
| Unit 6: Free Tool To Create Attractive Headlines | 00:03:00 | ||
| Unit 7: Practice Exercise | 00:01:00 | ||
| Section 8: 6 Hacks To Write Headlines That Readers Cannot Resist | |||
| Unit 1: Section Intro | 00:02:00 | ||
| Unit 2: Headline Hack # 1 | 00:01:00 | ||
| Unit 3: Headline Hack # 2 | 00:02:00 | ||
| Unit 4: Headline Hack # 3 | 00:02:00 | ||
| Unit 5: Headline Hack # 4 | 00:04:00 | ||
| Unit 6: Headline Hack # 5 | 00:02:00 | ||
| Unit 7: Headline Hack # 6 | 00:03:00 | ||
| Unit 8: Quick Recap | 00:01:00 | ||
| Section 9: Creating The Copy | |||
| Unit 1: Creating Call To Actions (CTA) That Reader’s Cannot Resist | 00:04:00 | ||
| Unit 2: Focus On The Customer | 00:06:00 | ||
| Unit 3: How To Write A Conversational Copy | 00:03:00 | ||
| Section 10: Hacks & Tips | |||
| Unit 1: Collect Winning Pieces | 00:04:00 | ||
| Unit 2: 3 Extremely Powerful Words That You Must Use In A Copy | 00:02:00 | ||
| Unit 3: Using Customer’s Words | 00:05:00 | ||
| Section 11: Practice Exercises | |||
| Unit 1: Recreate Ads | 00:01:00 | ||
| Unit 2: Record Your Copy | 00:02:00 | ||
| Section 12: Conclusion | |||
| Unit 1: Conclusion | 00:01:00 | ||
| Resources | |||
| Resources – Copywriting Level 4 Diploma | 00:00:00 | ||
| Assignment | |||
| Assignment – Copywriting Level 4 | 00:00:00 | ||
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