Course Curriculum
| Step-by-Step Guide to Determining Your Target Market | |||
| Introduction | |||
| Target Market Essentials | 00:05:00 | ||
| Importance of Your Target Market | |||
| Why is Your Target Market So Important? | 00:05:00 | ||
| Target Market Framework | |||
| Define Your Target Market | 00:02:00 | ||
| Step 1 – Define Standard Attributes – Demographics | 00:06:00 | ||
| Step 1 (continued) – Define Standard Attributes – More Demographics | 00:05:00 | ||
| Step 1 (continued) – Define Standard Attributes – Psychographics | 00:06:00 | ||
| Step 2 – Develop Custom Attributes | 00:10:00 | ||
| Step 3 – Validation | 00:01:00 | ||
| Step 4 – Adjust Your Strategy | 00:02:00 | ||
| Workshop | |||
| Workshop – Developing Your Target Market | 00:02:00 | ||
| Support Materials | |||
| Resource – Step-by-Step Guide to Determining Your Target Market | 00:00:00 | ||
Review





