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Overview

Increase Revenue with an Effective Go-To-Market Strategy Course is yet another “Teacher’s Choice” course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Increase Revenue with an Effective Go-To-Market Strategy Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills.

Consisting of several modules, the course teaches you everything you need to succeed in this profession.

The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website.

Why Choose Teachers Training

Some of our website features are:

Entry Requirements

No formal entry requirements. You need to have:

Certification

CPD Certification from The Teachers Training

Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish.

  • You can get your digital certificate (PDF) for £4.99 only
  • Hard copy certificates are also available, and you can get one for only £10.99
  • You can get both PDF and Hard copy certificates for just £12.99!

The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs.

Course Curriculum

Section 01: Create a Unique Competitive Advantage
Unique Competitive Advantage Explained 00:05:00
Unique Competitive Advantage – Company Examples 00:03:00
How to Determine Your Unique Competitive Advantage 00:01:00
Step 1 – Evaluate Your Strengths 00:02:00
Step 2 – Evaluate Your Competitive Landscape 00:03:00
Step 3 – Identify Your Unique Competitive Advantage 00:04:00
Step 4 – Test Your Unique Competitive Advantage 00:02:00
Common Mistakes 00:02:00
Workshop – Unique Competitive Advantage in Action 00:03:00
Section 02: Positioning Product or Service
Positioning is about Your Customer’s Point of View 00:08:00
What Investors Are Looking for 00:02:00
Ben and Jerry’s Case Study 00:02:00
Keys to Success 00:03:00
The Positioning Framework Overview 00:06:00
Step 1 – Create Meaningful Attributes – Part 1 00:05:00
Step 1 – Create Meaningful Attributes – Part 2 00:06:00
Step 1 – Create Meaningful Attributes – Part 3 00:05:00
Viking Cruises – Case Study 00:02:00
Step 2 – Custom Attributes 00:04:00
Step 3- Evaluate / Rank Attributes 00:04:00
Step 4 – Evaluating Positioning Rankings 00:03:00
Step 5 – Positioning of Your Attributes 00:02:00
Step 6 – Your Positioning Statement 00:04:00
Common Mistakes 00:02:00
Workshop – Position Your Product or Service in Action 00:03:00
Section 03: Determine Your Target Market
Target Market Essentials 00:05:00
Why is Your Target Market So Important? 00:05:00
Define Your Target Market 00:02:00
Step 1 – Define Standard Attributes – Demographics 00:06:00
Step 1 (continued) – Define Standard Attributes – More Demographics 00:05:00
Step 1 (continued) – Define Standard Attributes – Psychographics 00:06:00
Step 2 – Develop Custom Attributes 00:10:00
Step 3 – Validation 00:01:00
Step 4 – Adjust Your Strategy 00:02:00
Workshop – Developing Your Target Market 00:02:00
Section 04: Build a Compelling Value Proposition
Characteristics of Unique Value Propositions 00:02:00
Types of Customer Benefits UVPs Express 00:04:00
Examples of Unique Value Propositions 00:01:00
What Investors Are Looking For 00:01:00
Value Proposition vs. Competitive Advantage 00:02:00
Understand Your Competitor’s Unique Value Proposition 00:03:00
Streaming Services Example 00:02:00
The Value Proposition Framework 00:01:00
Step 1 – Brainstorming 00:07:00
Step 2 – Create a Value Proposition List 00:01:00
Step 3 – Determine Uniqueness 00:03:00
Step 4 – Prioritize Top Value Propositions 00:02:00
Step 5 – Tell a Story 00:04:00
Common Mistakes 00:01:00
Workshop – Build Your Unique Value Proposition 00:04:00
Downloadable Resources
Resource – Increase Revenue with an Effective Go-To-Market Strategy 00:00:00
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    No more than 50 active courses at any one time. Membership renews after 12 months. Cancel anytime from your account. Certain courses are not included. Can't be used in conjunction with any other offer.

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